According to the findings of the MBLM Brand Intimacy Study 2022 Report, Cardano ranked 26th on the list of the most successful companies in terms of brand intimacy. The ranking of the crypto start-up was greater than not only those of corporations such as Twitter, Nike, and BMW, but even Cardano’s market adversary, Bitcoin.
Cryptocurrencies were found to be among the top 10 performing industries out of a total of 19, with Cardano coming out on top and Bitcoin as a brand coming in at number 30. The Brand Intimacy Study conducted by MBLM focuses on the most well-known companies in terms of feelings, and the ranking makes use of various technology methods, such as artificial intelligence, to evaluate how closely customers feel connected to the brands that they like using.
The report stated:
Cardano is a blockchain platform for changemakers, innovators, and visionaries, with the tools and technologies required to create the possibility for the many, as well as the few, and bring about positive global change.
Charles Hoskinson, the creator of Cardano, acknowledged the news, stating, “moving the chains.”
In other news, MBLM said that despite Bitcoin trailing behind Cardano, the asset is more embedded in users’ daily lives and stands out as a crucial component of consumers’ everyday lives. This was mentioned despite the fact that Cardano is now in the lead.
In related developments, on August 26, during a Twitter live broadcast, Hoskinson informed the general public that the Vasil hard fork may occur around mid September, despite extensive testing still being carried out.
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