Coinbase Integrates Samsung Pay for Crypto Purchases in US and Canada

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News and analysis of the new partnership between Coinbase and Samsung Pay, which allows users to directly fund their crypto accounts in the US and Canada in 2025.
  • Coinbase has integrated Samsung Pay, allowing US and Canadian users to fund accounts and buy crypto directly
  • The move gives Coinbase access to Samsung Pay’s massive user base of over 30 million people in the US alone
  • Shares of Coinbase (COIN) saw a modest uptick in pre-market trading following the major announcement

Coinbase has added Samsung Pay as a payment and deposit option for its users in the United States and Canada. The rollout began this week for select accounts and will expand further in the coming weeks. However, despite the major partnership news, shares of Coinbase (NASDAQ: COIN) saw a modest 0.56% decline in pre-market trading to $377.10, indicating a muted or negative initial reaction from investors.

This integration allows Samsung Pay users to fund their Coinbase accounts directly and purchase cryptocurrency within the platform, linking Coinbase’s trading infrastructure with Samsung’s massive mobile payment system. Drew Blackard of Samsung Electronics America stated that the move aligns with Samsung’s efforts to work with industry leaders.

Faster Processing and Combined Security Measures

The integration offers significantly faster transaction processing compared to traditional bank transfers. Samsung Pay’s existing framework allows for near-instant transfers, reducing delays for account deposits and giving users more immediate access to crypto trading on Coinbase.

Security features from both platforms will operate in tandem. Samsung Wallet employs tokenization and biometric verification, secured by its on-device Samsung Knox platform, while Coinbase adds its own protections, including two-factor authentication and offline asset storage.

Adoption Across North America

The rollout marks Coinbase’s second major integration with a mobile payment system, following its earlier addition of Apple Pay. By adding Samsung Pay, which has an estimated 35 million active users in the US alone, Coinbase is broadening its reach and making its platform more accessible to a new demographic.

This move helps Coinbase keep pace with rivals like PayPal and Cash App, which have long offered direct crypto purchases, and puts pressure on other exchanges like Kraken to secure similar mainstream payment integrations.

Both companies have indicated that the feature will be available to all eligible U.S. and Canadian users within weeks. The move reflects a clear trend toward linking crypto exchanges with established payment technologies, reducing the reliance on slower traditional banking routes and making crypto a more seamless part of the digital economy.

Disclaimer: The information presented in this article is for informational and educational purposes only. The article does not constitute financial advice or advice of any kind. Coin Edition is not responsible for any losses incurred as a result of the utilization of content, products, or services mentioned. Readers are advised to exercise caution before taking any action related to the company.


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