CoinEdition interview with Nikolay Denisenko – co-founder and CTO of Brighty app

1. Can you pls give us a brief about your Brighty App?

Brighty is a digital banking app that is designed to simplify how you handle your money, whether it’s paying for stuff, sending money, or saving up. The best part is that it works with both regular money and cryptocurrencies, giving users a lot more flexibility. Currently, the app is available for users who have a EU residence, but it can be used all over the world so it’s perfect for digital nomads.

Being founded in Switzerland, we like to refer to Brighty as your Swiss Army knife for finances. It’s got virtual and physical payment cards, earning vaults to grow your funds, and a bunch of other handy features to streamline your life.

One of our aims is to help bridge the gap between traditional and decentralized finance, helping users ease into the world of cryptocurrencies and use it for their daily spending.

In a nutshell, Brighty’s all about making finance easy, with a no-nonsense interface that’s as practical as it gets.

2. Congratulations on listing TON on your App, what does this listing mean to you and Brighty App?

Thanks, listing Toncoin on Brighty is a cool win for us! It means a lot because it gives Brighty users more choice in terms of digital assets to use, and for the TON community it’s an opportunity to easily spend Toncoin on their daily purchases. We think TON will continue growing as a network offering new use cases for its users, and we’ll be there to support its utility with Brighty.

3. Can you pls explain why you chose TON specifically when there are other currencies?

We chose TON specifically because it offers unique advantages that align with Brighty’s goals. TON is known for its scalability and speed, making it a great fit for our users who value efficiency and fast transactions. Additionally, TON has a strong community and a growing ecosystem, which means more opportunities for our users to engage with the cryptocurrency world. So, while there are many currencies out there, TON stood out to us as a valuable addition to Brighty.

4. How do you think that TON would benefit from listing it on the Brighty App?

Listing Toncoin on Brighty is a win-win. For TON, being on our app means reaching a broader audience, and we can offer more utility to the Toncoin holders. Brighty users can now easily access and use TONcoin for various financial transactions, whether it’s payments or even earning through our vaults. So, it’s not just about visibility; it’s about giving Toncoin further real-world utility that benefits both the TON community and our users.

We also have a TON-focused campaign now where Brighty users who buy and spend TON in-app can earn 10% cashback, up to 5 TON.

Besides, we’ve got a beautiful new digital card coming soon that we think the TON community will love!

5. Are there any new partnerships or developments that you could make in the coming years?

We have a lot planned and coming up in the current year and beyond. We’re continuously developing the app and its offerings to provide the best experience for our users.

Firstly, we plan on rolling out new listings as soon as next quarter, offering even more options and opportunities for our users to explore. Additionally, we’re working on integrating Mastercard within the app, which will again give more options to our users in terms of transactions and convenience.

Furthermore, we’re developing new financial tools within the app to empower our users with better control over their finances. Whether it’s budgeting, investing, or tracking expenses, we want to provide comprehensive solutions that cater to our users’ needs.

On top of that, we’re actively seeking out new partnerships to enhance our users’ experience. These partnerships will bring added value, exclusive benefits, and exciting opportunities for our community to enjoy.

Overall, we have exciting plans in the pipeline, and we’re committed to continuously improving and expanding our offerings to ensure our users get the most out of Brighty App.

6. Where do you see Brighty App 5 years down the road?

We have an ambitious roadmap ahead of us and while a lot will depend on market demands and the regulatory landscape, we will do our best to achieve the milestones we have in mind and bring crypto closer to mass adoption.

Five years from now, we plan on expanding our services to new countries. By broadening our reach, we will not only be making our app accessible to more people, but we will also diversify our user base and tap into new markets and their needs.

Expanding partnerships and listings is another key part of our roadmap. In this way, we intend on creating an ecosystem of value. That means teaming up with other companies and organizations to provide even more services and benefits to our users. From fintech startups to established financial institutions, we’re forging partnerships that will enhance the Brighty experience and give our users access to a wide range of products and services.

We believe in the power of cryptocurrency to revolutionize the way we think about money, and Brighty is going to be right at the forefront of that revolution. We’re going to make crypto more accessible, more user-friendly, and more integrated into everyday life. Whether it’s buying, selling, or using crypto for everyday transactions, Brighty will be instrumental in driving mass adoption.