The NFT Market Isn’t Dead, It’s Just Cheaper: Sales Count Surges 78% in Q2 2025

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Why a 78% Surge in NFT Sales Is a Bullish Sign for the Industry
  • NFT sales hit $2.82B in H1 2025 despite a drop in overall trading volume.
  • Q2 2025 saw a 78% rise in NFT transactions, showing strong buyer activity.
  • Lower-value NFT purchases drove sustained market engagement and accessibility.

The NFT market reached $2.82 billion in sales in the first half of 2025, showing continued activity even as the market itself is changing. 

Latest data from CryptoSlam and DappRadar points to a market experiencing general changes, marked by sustained transaction levels and a growing trend toward lower-priced, community-driven purchases. The total sales figure is down slightly from the $2.96 billion seen in the last half of 2024.

The first quarter of 2025 started strong, with $1.59 billion in NFT sales. January alone accounted for $679 million of that total. Sales slowed down in the second quarter to $1.24 billion, with June having the lowest monthly figure of $388 million. 

Despite this slowdown in dollar value, the number of transactions remained consistent across major blockchains, with 4 million to 6 million sales per month, according to CryptoSlam.

Related: NFT Market Check: Trading Volume Plunges 50% in February After December’s Brief AI-NFT Surge

The average sale price also held steady, fluctuating between $80 and $100 per transaction during the six-month period. This stability shows the market has shifted from wild speculation to more deliberate buying at lower prices.

Trade Volumes Fall, but Sales Counts Rebound

DappRadar reported that NFT trading volumes declined in the second quarter, totaling $823 million, down 45% from the first quarter’s $1.5 billion. This drop aligns with a general trend observed throughout 2024 and into early 2025. 

A total of 12.5 million NFT transactions were recorded in Q2, marking a massive 78% increase from the previous quarter. This jump in the sales count, even as dollar volumes fell, shows that interest in digital collectibles is still strong. More people are participating; they are just focused on lower-value items.

Related: NFT Trading Volumes Hit Record Lows, Future Prospects Remain Optimistic

CryptoSlam’s dataset tracks both primary and secondary sales across wallets and blockchains. Primary sales include NFTs sold directly by creators, while secondary sales involve resale activity.

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