- Bitwise CIO sees stablecoin pilots by tech firms pushing supply toward a $4T market by 2030.
- DoorDash and Meta tests show stablecoins gaining ground in real-world cross-border payments.
- Firms adopt stablecoins to cut delays and simplify global payouts using wallet-based transfers.
Large technology firms are increasingly testing stablecoin payments, a move that could reshape how money flows across global platforms. Bitwise Chief Investment Officer Matt Hougan said these early pilots could help push stablecoin supply toward $4 trillion by 2030.
DoorDash and Meta are now running stablecoin payout tests across multiple regions. DoorDash works with Stripe to pay drivers in over 40 markets, while Meta tests creator payouts in Colombia and the Philippines using Solana and Polygon. The experiments point to a shift toward faster and simpler cross-border payments.
Stablecoins Move Beyond Trading Use
In a note to clients, Hougan said stablecoin supply stands near $300 billion and continues to grow as companies adopt it for payments. He noted that cost savings alone do not fully explain the shift in usage.
Besides, he said firms now prefer simpler cross-border payment systems without traditional banking delays. Moreover, stablecoins allow companies to send payments using only a wallet address.
This removes currency conversion steps and reduces settlement time. Consequently, firms handling large volumes of payments gain operational efficiency. Hougan added that wider adoption could bring hundreds of millions of users into crypto systems.
Infrastructure Race Expands Globally
Traditional finance companies are steadily building stablecoin systems. Western Union launched its USDPT token on Solana to support global settlements. At the same time, Visa expanded its blockchain network support. These efforts focus on making cross-border payments faster and more consistent.
Venture capital is also continuing to flow into the sector. Andreessen Horowitz raised $2.2 billion for crypto investments and flagged stablecoins as a long-term focus area. At the same time, regulatory steps such as the GENIUS Act have created clearer conditions for institutional participation.
However, the market still carries risks. Stablecoins depend heavily on regulatory clarity and user confidence. Concerns around volatility and security also remain across the wider crypto space. Even so, adoption has continued to grow during both strong and weak market cycles.
As a result, market participants now view stablecoins more as financial infrastructure than trading instruments. Hougan said these pilots address a key question around mainstream adoption. As big tech and financial firms expand experiments, stablecoins are increasingly shaping global payment flows.
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