- Decentraland has announced the global launch of the new Hyundai Creta’s “digital twin”.
- Hyundai developed the “digital twin” to represent modernity and innovation.
- The automotive company’s Creta is estimated to price at around $18,000 in the US.
Earlier today, Decentraland announced that the development of the new Hyundai Creta’s “digital twin” has been completed. The global launch took place in Decentraland and was developed by WaglitWeb3.
Aiming to create a space to represent the modern and innovative spirit of the brand and its new SUV, @Hyundai_Global developed a digital ‘twin’ to showcase its new vehicle. The global launch of the New Hyundai Creta took place in Decentraland.
Developed by From and @WaglitWeb3 pic.twitter.com/2RkXju6qYj
— Decentraland (@decentraland) September 5, 2022
According to Decentraland, Hyundai developed the “digital twin” to represent the modern and innovative spirit of the Hyundai’s new SUV.
The Creta is claimed to be a modern, edgy, and masculine SUV with a “bold exterior crafted to command respect”. Hyundai’s Creta features Blue Link compatibility and GPS integration. It also offers in-voice car commands and can be controlled with a smartphone app. Hyundai’s Creta features are similar to that of the metaverse. The Creta is estimated to be priced at around $18,000 in the US.
The first venture of Hyundai into the world of NFTs and the metaverse happened in collaboration with MetaKongz, which launched Hyundai’s first collection of NFTs.
In May, Hyundai launched a new collection, called “Shooting Star”, which had 10,000 pieces sold out. These pieces do not have a defined shape yet, but they will soon become NFT of the Metamobility project. Hyundai Motors promoted the project to many of its customers to experience the metaverse.
Hyundai first launched the New Creta in Decentraland earlier which provided a unique experience for many users. Hyundai’s Creta was positioned in the Museum District, which allowed the users to walk around, peer inside, and jump on the hood. A mixer panel directed visitors to Hyundai’s webpage for more information and included a selfie stand with a real-life picture of the Creta.