- 988,905 wallets, two in three TRUMP buyers, were sitting on losses in June 2026.
- TRUMP token trades at $1.76, down 97% from its January 2025 peak of $73.43 here.
- Trump 2025 disclosure showed over $1.2B in crypto income, with $636M from TRUMP.
Close to one million retail investors have collectively lost $3.81 billion on the TRUMP memecoin, according to a Nansen report cited by the New York Times, while Donald Trump’s 2025 financial disclosure revealed he personally earned more than $1.2 billion from his crypto ventures during the same period.
The Numbers Behind the Losses
Blockchain analytics firm Nansen tracked approximately 1.48 million wallets that purchased the TRUMP token. Of those, 988,905, roughly two in every three buyers, were sitting on losses as of the end of June 2026. The token is currently trading at around $1.66, down 96% from its January 2025 peak of $73.43, which it hit just two days after launching on 17 January 2025, three days before Trump’s second inauguration.
The roughly 500,000 wallets that did profit captured around $4 billion in gains, but those returns were heavily concentrated among early buyers who sold into the initial launch rally. The buyers who came after effectively provided the exit liquidity.
Trump’s Earnings Tell a Very Different Story
Trump’s 2025 financial disclosure, a document running nearly 1,000 pages, roughly four times longer than the previous year’s filing, revealed more than $588 million from sales of World Liberty Financial, the crypto firm co-founded by Trump and his sons, and a further $636 million payout linked to the TRUMP memecoin. Total crypto-related income across both ventures exceeded $1.2 billion.
Reports have been circulating that no sitting president in recorded history has previously declared hundreds of millions or billions of dollars in income while in office. The White House said the president and his family have never engaged in conflicts of interest, and that all executive actions were taken in the best interest of the American people.
How the Token Was Designed
The TRUMP token’s code routes a share of every trade to creator-linked wallets. Chainalysis traced more than $324 million in such fees to those addresses in the months following launch. Those royalties accrued regardless of whether retail buyers made or lost money.
Economist Peter Schiff said, “It’s really a way to bribe the president. You don’t have to give him money directly, just buy his token, because who else would buy the token? It’s a lousy investment,” he said, also pointing to events at the White House where top TRUMP coin holders were reportedly given access.
No Legal Recourse for Buyers
Retail investors had limited options when the losses mounted. In February 2025, the Securities and Exchange Commission stated that meme coins are not securities, placing the asset outside its regulatory oversight. The token’s own website had included a warning that it was not an investment product.
The pattern echoed events in Argentina, where President Javier Milei promoted the LIBRA token in February 2025. Its valuation collapsed within hours of launch, triggering a fraud investigation.
Related: Top RWA Tokens Leading the Charge in July 2026
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