- Sheetz launches “Crypto Crave & Save” for 50% off purchases paid with crypto.
- Flexa enables seamless crypto-to-fiat transactions at over 750 locations.
- Other brands like Steak ‘n Shake are also cutting costs with Bitcoin payments.
If you’ve been looking for a reason to spend your crypto, US convenience store chain Sheetz just gave you a big one. The pro-crypto retailer has announced a 50% discount on all purchases made with digital assets through the Flexa network.
The promotion, which the company is calling “Crypto Crave & Save,” is designed to encourage more real-world spending with cryptocurrencies and is running every day from 3 PM to 7 PM at participating locations.
Sheetz Has Been Accepting Crypto Payments Since 2021
Sheetz is one of the most crypto-forward retailers in the U.S. The company is running the new discount at participating locations and has made it simple for customers to pay with crypto using Flexa at checkout.
This builds on Sheetz’s earlier moves in the crypto space. In 2021, Sheetz became one of the first major U.S. convenience chains to accept Bitcoin payments. By November 2024, the company had expanded its collaboration with Flexa to support crypto and stablecoin payments at over 750 locations.
How Does It Work? The Flexa Connection
Flexa, a digital payments provider, plays a key role in the experience. Its platform instantly converts cryptocurrencies into fiat at the point of sale, removing price volatility concerns for merchants like Sheetz.
Flexa supports a wide range of crypto assets, including BTC, ETH, and USDC. Flexa’s co-founder Trevor Filter said the company is seeing growing demand for stablecoin use cases, and praised Sheetz for staying “at the forefront of payment innovation.”
Other Big Brands Are Joining In
Sheetz isn’t the only household name embracing crypto payments in the US. Steak ‘n Shake, the legacy American fast food brand, began accepting Bitcoin via the Lightning Network in May 2025, even at locations outside the U.S. The company reported it’s saving up to 50% on payment processing costs compared to traditional credit card systems.
With brands like Sheetz and Steak ‘n Shake paving the way, crypto payments are gaining traction in mainstream commerce, especially as stablecoins and layer-2 technologies reduce friction at checkout.
US Crypto Hotspots and Retail Growth
Sheetz’s expansion aligns with data from Andreessen Horowitz’s “State of Crypto 2024” report, which highlighted increased crypto activity in states like Pennsylvania and Michigan, both key Sheetz markets.
The report also stated that over 40 million Americans now hold crypto, pointing to growing consumer readiness for digital payments.
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