Trump Media plans to expand Truth Social’s role in financial markets by introducing a paid API service on August 1. The platform will offer licensed, real-time access to posts from leading accounts, allowing institutional users to receive updates without relying on data scraping.
Moreover, the company expects the service to attract financial firms seeking faster market intelligence. The launch also raises fresh debate because President Donald Trump frequently shares policy announcements on Truth Social before other platforms.
Wall Street Targets Faster Information
Financial institutions increasingly depend on instant information to guide trading decisions. Consequently, Trump Media believes the API will strengthen Truth Social’s position among professional market participants.
Donald Trump remains the platform’s largest account with 12.9 million followers. Additionally, Donald Trump Jr. has 7.4 million followers, while Eric Trump has 3.3 million.
Ethics Debate Gains Momentum
Ethics experts argue the service could create concerns because Trump’s family remains the company’s largest shareholder. Besides, official presidential updates often appear first on Truth Social instead of X.
Trump Media also continues expanding beyond social media despite reporting a $406 million first-quarter 2026 net loss. The company previously invested in Bitcoin and abandoned plans to separate Truth Social into another business.
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